A community of Dreamers, Believers,
Action Takers, and Achievers.

The Club is the place for people with an ache in their heart for something more to come and connect. A home away from home, where you can get the guidance, tools and coaching needed for you to Be Extraordinary.

To set & achieve goals, develop success habits, learn to manage your mind, discover what you are truly capable of and make the most of this extraordinary thing called life.

It’s Personal Development, but not as you know it.

Are you ready…

To be the EXTRAORDINARY person
you were born to be before life
got in the way?

The life you have always dreamed of is easier than you think.

Personal Development isn’t about ticking boxes to be a cookie cutter person.

It’s about YOU being clear on who YOU are.

Showing up every single day as only you can.

Living the life YOU want to live, starts with you having an Extraordinary relationship with YOURSELF.

Are you feeling helpless about not living the life you imagined?

→ Sometimes you think it’s all ‘fake it till you make it’.
→ You have a deep knowing that there’s so much more you can achieve.

Are you frustrated by not being seen, heard & remembered?

→ People say you have ‘so much talent’ but it doesn’t translate into more sales or opportunities.
→ You worry that you won’t leave your mark on the world.

Imagine if…

★ You woke up every day knowing exactly what you needed to do to reach your goals.
★ You inspired the people around you to be more expansive.
★ You expected nothing less than living up to your full potential.

It is all possible, and I’m here to guide you.


Life isn’t a dress rehearsal, so we better
make the most of it – right now!

When you sign up for The Club, you’ll receive immediate access to the How To Be Extraordinary Framework. Additional modules will become available to you after 12 days.

Why 12 days Samantha? Great question, thanx for asking. The foundation of all that I do are these topics, so even if you want to play all out when you enter The Club, I believe 12 days is the minimum time you would need to do these modules.

The modules have also been designed to have you doing the work while you’re living your life. So, there are bite sized chunks to help you action everything you’ve worked on, and not feel overwhelmed!

I’ve been a single mum since pregnancy and now 17 years later I am incredibly proud of the life I have built for us, all whilst being exactly the type of mum I wanted to be.

With a varied career over the last 30 years: I’ve sung with just about everyone (from The Australian Opera to MC Hammer), worked as a Business Coach & Sales Manager, Life Coach & Accountant. You could also spot me as a judge on the Channel 7 TV show All Together Now with Ronan Keating & Julia Zemiro.

Most of my clients have already achieved what some might say is amazing in business and life, but they feel there is something more and are ready to go to the next level. We connect because I bring a balance of creativity and practicality (woo woo with an analytical rising), hold people accountable to get stuff done, and make everything we do together an extraordinary experience.


I became obsessed with personal development because I was so unhappy.
I spent years in numbness.

I got to over 135kgs because I was so scared to face my feelings!
When I started taking all the tidbits I’d learned from experts in the world, added coach training and then actually implemented the gems, my life changed. I made decisions that directly impacted myself, those closest to me and my clients.

Life truly started being Extraordinary and yours can too.

My mission is to help people to build their confidence, and to transform into their best version of themselves, to become truly extraordinary.

Let me guess…

You’ve achieved lots by many people’s standards but as the clock is ticking on your life, and as you witness changes in the world around you, you struggle.

You know there is so much more to your life, you can feel it deep down, but you are stuck in a cycle of self-doubt and make excuses for not doing all
those things on your list.

You’ve read the books and been to the seminars, yet you haven’t transformed those big ideas into tactical & practical steps that have seen you ticking off those fabulous pictures on your vision board.

Well then, The Club is the right place for you.

The Club is here to help you move from overwhelmed to on purpose, from taking inconsistent action to taking powerful action and from feeling underwhelmed by life to feeling extraordinary.

Personal Development isn’t a one and done deal.  We don’t wake up one day and say ‘I’m developed’ – I know, because it was what I was searching for.  That one amazing book, guru or conference that had me done and dusted.  No, it’s a continual journey, one I am very grateful for.

The Club is where we continue that journey, together and
it all starts with you making the decision that you are so very worth it.

You see, you are worthy of everything that’s in your heart regardless of what has come before this moment, and I can’t wait to see what you can achieve.

Maybe you think you’ve done it all before; worked with a coach, watched countless YouTube videos, subscribed to a gazillion newsletters, wrote in your journal and chanted sweet nothings into a mirror whilst really regretting that 36 hour fast.

It didn’t work.

Your motivation waned.

Life didn’t change.

You didn’t wake up at your perfect size with dreamboat lover beside you and staff to bring you a Frappuccino.  Heck, you didn’t even wake up feeling grateful for your boring as F job with enough willpower to head out for a 30min walk.

There’s nothing wrong with you.  It’s so common.

Chances are you were chasing some ideal of success that you had bought into, a dream not of your own.  Let me tell you – that shit never works.

It’s time for you to have a coach and a community that is designed for you to do you.

No judgement.

No 4am battle cries.

Remember that those life coaches you follow on social media who seem to never have a hair out of place, be in a grumpy mood and look like they stepped out of an episode of Lifestyles of the Rich & Famous are human too. You simply see their curated life now, not the rollercoaster ride that they went on to get there or the speedhumps that rattle them on a regular basis.

So stop beating yourself up for not being ‘there’ yet.


Life is a growth journey we are always on,
and I’d love for you to come with me.

I’m human. I F up. I get down (and I get up again).

Life is 50/50 and nobody is perfect – so stop being disappointed because you aren’t.

The Club is where I distil all that I learn and work on, all that I stuff up and improve on and all that I discover and want to share. I guess it’s a little like having cliffs notes, a cheer squad, a life coach, and a goal friend all at the end of your phone or computer.

The foundation of The Club is the HOW TO BE EXTRAORDINARY FRAMEWORK, after which you can pick and choose from a plethora of modules as you like. You can join the live coaching calls and jump in a topic specific pod to go even deeper.

I know you may be thinking that’s you want to start on something else, but it’s a bit like looking at a huge cocktail list at an amazing bar. If you see everything, your mind may start acting like popcorn, not knowing where to look.  You may think you must do everything or you maybe you won’t be able to decide what to conquer first, so won’t do anything.

Please stick with me here. This is not me being bossy (although I do have the t-shirt), telling you what to do. This is me sharing what worked for me and my clients so we could move forward and take on so much more.

I think it’s intoxicating when somebody is so unapologetically who they are.

– Don Cheadle


Whatever the mind of man can conceive and believe, it can achieve.

– Napoleon Hill

Life is a banquet, and most poor suckers are starving to death.

– Patrick Dennis (Aunty Mame)

If you obey all the rules, you miss all the fun.

– Katherine Hepburn

People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.

– Zig Ziglar

You get in life what you have the courage to ask for.

– Oprah Winfrey

If it doesn’t scare you, you’re probably not dreaming big enough.

– Tory Burch

Make the most of yourself by fanning the tiny, inner sparks of possibility into flames of achievement.

– Golda Meir

I choose to make the rest of my life the best of my life.

– Louise Hay

Find out who you are and do it on purpose.

– Dolly Parton

It is never too late to be what you might have been.

George Eliot

If you know that your dreams and desires are worth working for, then The Club is where you want to be.


The Club is NOT ideal for you if:

★ You want someone to do the work for you
★ You don’t want to be 100% honest to yourself or others
★ You get easily offended (oops I swear sometimes)
★ You easily slip into victim mentality and don’t want to change

You can stay where you are, or you can say yes to getting the support you need to be Extraordinary.

You can decide that you’re willing to accept this ordinary version of you and never truly know what you are capable of.

You can discover that who you can be is more Extraordinary than you can actually imagine.

The Extraordinary change their own lives, impact others, and create lasting legacies.

The Club

A coaching community for people who know they are meant for more,
to  be extraordinary  in every part of their life.

 Mastering these 4 key elements of the
How To Be Extraordinary Framework
will having you seeing extraordinary change in your life
and make your Personal Development journey even more successful. 

Deepen your Clarity

★ Get more done
★ Push through doubt
★ Design your wildest goals
★ Smash confusion
★ Live a passion filled life

Uplevel your Confidence

★ Believe in yourself
★ Silence your insecurities
★ Take control of your life
★ Own who you are
★ Propel yourself forward fast

Pump up your Courage

★ Master your emotions to face your fears
★ Be comfortable with being uncomfortable
★ Embrace change
★ Stand up for what you believe in
★ Make brave a habit

Nail your Charisma

★ Connect with people in an instant
★ Speak with authenticity, warmth & competence
★ Communicate dynamically in any situation
★ Inspire others to take action
★ Get comfortable with open and intuitive body language

The Details

Some people ❤️ all the nuts and bolts, so here are the details for the How To Be Extraordinary Framework:


Living a life with less confusion and doubt is all based on Clarity. In these modules you will create the blueprint needed for your Extraordinary life.

Module 1: The Passion Test

Discover your top 5 passions
Learn the 3 step formula for creating anything you want in your life
Discover the ONE SECRET that will ensure that you’ll always live a life that’s aligned with your passions
Come away with 3 tools that you can use immediately to move closer to your passions
Have defined what your life will be like when you are fully living your passions


Module 2: Values

★ Nail your top 10 values
★ Have the tools to be able to use your values to stay on track with your goals
★ Learn the tiny trick to improve your effectiveness dealing with others whilst staying true to your values
★ Discover the ‘How’ that drives you
★ Craft Vision and Mission statements to usher you through life

Module 3: Vision & Mission

Uncover the ‘Why’ that inspires you
Use a simple framework to create your personal vision statement
Understand how to build rapport in a virtual world
Know how to challenge yourself and make an amazing first impression


Imagine never doubting your abilities or worth. These modules are designed to have you showing up owning who you are and being a living example of what’s possible.

Module 4: Goal Setting

★ Learn a simple & proven method for goal setting
★ Nut out your most audacious goal (and believe you’ll do it)
★ Celebrate your past successes
★ Create goals for each area of your life
★ Decide, plan and take action on your 30day, 1year, 3year and 10year goals


Module 5: Daily Habits

★ How to master the daily habits needed for continued momentum
★ Get honest about the habits holding you back and learn how to change them
★ Set yourself up for success by understanding the obstacles you face
★ The sometimes unsexy habits you need to instill for success
★ Get started on 5 new fabulous and achievable habits straight away


Module 6: Confidence Stack

★ Understand my signature 12 piece Confidence Stack
★ Have tools to keep each piece strong even on your worst days
★ Choose the 1 thing you need to work on today that’s sabotaging your success
★ Discover the biggest mistake people make about ‘being confident’
★ Get the process to take you from Blah to Wow in an instant


Your ability to act in spite of fear, with increased mental strength & resilience will take you from feeling like you’ve failed somehow to feeling like you can go after your wildest dreams.


Module 7: Foundations of Courage

★ Understand the 6 types of courage
★ Get clear on the characteristics of courage successful people tap into everyday
★ Complete a courage audit, celebrate your wins and compassionately look at your misses
★ Track your courage for 7 days to develop a courageous mindset
★ Harness your ability to stay quietly courageous in your daily life


Module 8: Fears and Beliefs

★ Create your Fear List and even overcome some during the process
★ Look at the biggest fear holding you back and develop the plan to nail that sucker
★ Take a deep dive into your beliefs and flip the ones that aren’t serving you
★ Develop your own personal Creed, a transformational manifesto for your success
★ Learn the 3 questions you need to ask yourself to go from no action to action on your goals


Module 9: Boundaries

★ Understand the different types of boundaries and why you need them
★ Master the art of creating a boundary you can enforce
★ Uncover where you need better boundaries in your life
★ Get skilled in communicating your boundaries with ease
★ Learn the 6 keys for facing boundary challenges


We need people in both our personal and professional lives, so developing the skill of inspiring and influencing others, to make them ‘feel’ is crucial for success.

Module 10: Charisma Essentials

★ Discover the 4 types of charisma and how to harness yours
★ Understand the requirements you need to nail to be more magnetic
★ Boost your charisma in 7 Days
★ Learn how to be more charismatic in an instant
★ Know how to conquer obstacles and leave a lasting impression


Module 11: Rapport and Communication

★ Learn the Rapport Rumba
★ Use a simple framework to have transformational conversations
★ Get the keys to connect both socially and emotionally to others


Module 12: Your Message

★ Put the pieces together and perfect your personal & professional introduction
★ Discover the art of storytelling with a purpose
★ Write and master your 5 go to stories
★ Get my secret hack for modifying your message and stories for any situation
★ Leave your comfort zone behind and introduce the Extraordinary you to the world

 My promise to you is that this is not like anything else you’ve ever joined. 
 The Club is the game changer you have been searching for. 


90 Days to Extraordinary Planner

With daily pages, journal prompts, goal sheets, habit tracking and more. Your bff for the quarter so you can manage your mind and achieve your goals. Downloadable or mailed to you for VIP & AAA members.

Monthly Masterclasses

Including videos and workbooks. Each month a new in-depth training will be designed and delivered to help you to transform your life. These deep dives will then be available in The Vault for you to access whenever it works for you.

Daily Motivational Messages

Delivered straight to your phone. Some positive words, a thought-provoking question, or the extra encouragement you need then and there in your pocket.

Weekly Live Group Coaching

To support you in the work you are doing.  With the opportunity to get coached live by Samantha or a guest coach.  Available to VIP & AAA members.

Private Community

24/7 access to a Kajabi community of people who have your back. They want to Be, Do and Have more just like you. With a commitment to growth, it’s a place to share your wins, ask for feedback, create new relationships, and support others unconditionally.

Weekly 1 On 1 Coaching

Is the closest way we can work together to unlock all that is possible for you. Each week we’ll get together for 45minutes.  Create your plan, coach on an issue you are facing, strategise on goals, hold you accountable and do the thought work needed to be extraordinary.

Available to AAA members, numbers are strictly limited and by application only.

Special Guest Expert Coaches

Taking you into their world and sharing their wisdom (tips, tricks & shortcuts). All to help you to align your thoughts with your actions in a specific area.

Monthly Bookclub

Each month I’ll pick a book to read and chat about. Chaos theory, travel, grit, romance, organisation – anything is on the cards. You never know, we may start discussing what we can learn about empowerment from the lead detective in the lasted thriller.

Smaller Topic Specific Pods

Where you can connect with others working on the same thing that you are.  Samantha will also be popping in to help keep you accountable and cheer you on. Available to VIP & AAA members.


For you to join at different times of the year. Goal setting, habits, money sprints, business building, step counts and maybe even no champagne….

The Vault

Is the home of everything. Video trainings, workbooks, challenges, freebies etc are all there for you like a 24/7 all you can eat buffet of life.

Cocktail Hour

Is a monthly conversation with extraordinary individuals who want to share their experiences and inspire you to just f’ing go for it.


To member only events and so much more…..wait till you see what is happening in 2023!!!

Community Events

Held throughout each month to help keep you on track and connected. Planning sessions, get sh!t done time and wine / wind down hours to name a few. Available to VIP & AAA members.


Chances are as The Club evolves, I will mix it up a bit –all the best hostesses do! Now was it a sequined hoodie or a Mood Mist I was thinking of???

Are you ready to step up and work for your goals, not just wish
for them?

With the:

CLARITY to create a life that lights you up every single day
CONFIDENCE to show up as you (heels & sparkle optional)
COURAGE to stop getting in your own way and achieve your goals
CHARISMA to attract, influence and maintain incredible relationships

The life you have always dreamed of is easier than you think.
to achieve it all is one click away.

Importantly, you’ll be part of a growing community of people, who just like you want to Be, Do and Have more.

I can’t wait to meet you at a fabulous event, champagne in hand, somewhere inside The Club.

What else is included in
The Club?

Each month we dive deeper into a different theme. As months go by, you’ll have access to the lesson(s) and accompanying workbooks. All neatly curated into areas of your life that you may want to work on after doing a Life Audit. Here are a few of the themes you can look forward to digging into:

★ Identity
★ Love
★ Your unique style
★ Body Confidence
★ Boundaries
★ Money Mindset
★ Habits
★ Manifestation
★ Pleasure & Desire
★ Overcoming procrastination
★ Friendship
★ Goal Setting
★ Parenting

Frequently Asked Questions

Why should I join The Club not one of the other gazillion life coaching memberships in the world?

You’re probably here because something about how I talk and what I do resonated with you.  It lit a spark of something inside you.  The reality is just as you hear a song and think ‘that sounds familiar’, chances are you will hear something I talk about and think you’ve heard it before.  Personal Development is a subject like any other.  We learn best when we connect with how a topic is delivered. We take action when someone or something inspires us.  So, if my approach floats your boat, I say join.  I promise there will never be a dull day inside The Club.

I’m pretty bloody busy, so how on earth will I fit this in?

We can always find the time to do the things we want to do.  I know you’ve somehow managed to fit 5 days of work into 24hours when you’ve forgotten (or procrastinated) about a deadline.  I do my best to create bite sized lessons for you, with exercises that won’t bog you down in ‘work’. This isn’t meant to be extra work, overwhelming you.  It’s meant to become a part of your life, fitting in at the perfect times for you.

Do I need to do all the lessons?

If you are a super achiever, then yes, you probably do – although chances are it’s more a want based on your thoughts, rather than a need.

You do you.

If there is a topic that sings to you, do it.

If you are feeling discombobulated about something, take that class.

If something feels award winning for you already, maybe skip it.

Sometimes it may be as simple as you needing a quick refresher, and sometimes it may be a subject that you need to do some deep work on.

Can I have more help if I want it?

Absolutely.  You can always change your membership level and access more 1 on 1 coaching, and you can also submit questions that may be answered in writing, on one of the group coaching calls or even turned into a Masterclass.

Is this instead of therapy?

Hell to the no.  If I believe something is outside the scope of what I do, I will say so.  I am not trained to diagnose or treat mental health issues. Therapy can be brilliant; it’s needed for many issues in our lives and there need be no stigma around seeking this kind of help.  Coaching is great in conjunction with therapy, working on your future as you work on your past with your therapist.

Do I need to be on Facebook to be in The Club?

All of the lessons and materials are on our own membership portal.  At the moment The Club community is within Facebook, so if you want to be a part of those conversations then yes.  However, in 2023, this part of the community will be moving to the portal with the lessons.  Our smaller topic specific pods are within Slack.

Am I too old, fat, corporate, queer, jaded or …. to join The Club?

No. In Alice in Wonderland the Queen says ‘sometimes I’ve believes as many as six impossible things before breakfast’.  Our minds can believe all sorts of things.  In the past, I’ve thought I was too old, fat, corporate, queer , jaded (and so much more) to do many things (I’m not).  The Club is the place to learn how to manage your mind so you can believe the things that help support your dreams, not stifle them.

What if I don’t think it’s for me, can I get a refund?

The Club offers a free 14-day trial. Come in, have a look around, take a class, download some worksheets, and see if it feels like where you want to be.  If it is, then all you need to do is decide which level feels like the best investment for you at that time.  If you think you’d rather work on yourself by yourself or with someone else, then I wish you all the best and will cheers to your success.

Will I be coached by Samantha inside The Club?

At the VIP level there is group coaching where submitted questions may be answered, or you may be asked to join in live and work on something.

As the AAA level there is weekly 1 on 1 coaching with Sam, however these numbers are strictly limited.

Is it ok to join if I don’t like champagne, sex, frocking up, money, swearing, parties, talking about how I feel or seeing others be successful?

It’s totally ok to join.  It takes all sorts to create this magical world, and I have many friends that think I’m a bit bonkers for loving all those things. I won’t be censoring my thoughts, changing my teaching, or clamping my style, so if you think it’s all a bit much, then maybe it’s not the place for you.  If you are open to the extraordinary possibilities that life has to offer, then dip your toes in and give it a go. 

If you’re ready to…

 Dramatically  Change Your Life 

Then my gift to you is to try The Club, FREE for 14 DAYS. 

All that’s left to do is decide which membership option works best for you:

You can stay where you are or you can get the coaching and tools you need to be the Extraordinary person you were born to be, right now within The Club.

 Let’s Go! 

 dear extraordinary you, 

If you’ve read this far, thank you.

The key to being Extraordinary is to let go of everything in your life that made you ‘feel’ ordinary – because you’re not! Then to create the Clarity, Confidence, Courage and Charisma to go after your wildest dreams. I really believe this is possible for you, and The Club is the fastest way to do it.

Put yourself in an environment with so much support that success is inevitable.
Commit to doing the work that will make success inevitable.

Don’t battle with that rumble inside you that’s urging you to Be, Do and Have more, and don’t wait around for someone to come and do it for you – news flash, they aren’t coming.

Take the time to do something that’s 100% for you, and watch the trickle effect of you investing in yourself work it’s way out and impact those you love most in the world.

We only get one chance at this thing called life, and as someone who put many years on hold, waiting for the perfect time to be Extraordinary, I can promise you there is no perfect time.

I am a product of all the work shared in The Club and if you want to, you can read more of my story or yours before you say yes to yourself.

Remember every moment you are not your Extraordinary self you are missing life’s best opportunities.

I don’t want you to look back in 1 or 2 years and beat yourself up even more for asking that dreaded ‘What if’ question, it’s truly not worth the pain.

As Glinda the Good Witch said: You’ve always had the power my dear, you just had to learn it for yourself.

See you on the inside.

Sam xx

If you want to be a part of the community with access to amazing tools, but don’t feel the need for the coaching calls then General Admission is fab for you.

If you want that extra injection of community with the group coaching and the added accountability within the smaller pods then VIP is perfect for you. 

If you feel the need for 1on1 support, butt kicking and don’t want to miss out on anything there is to offer in this thing called life, then AAA is the ticket you need.

If your team could do with an injection of Extraordinary in order to take your busines to the next level, then let’s have a chat and discuss the Corporate Box options.